YesStyle Proudly Sponsors K-pop Group Block B’s First U.S. Tour

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NEW YORK, June 22, 2014 /PRNewswire/ — YesStyle, the online Asian fashion retailer and operator of website, proudly serves as an official sponsor of independent K-pop group Block B’s debut US tour. The band’s “Showcase Live in USA” kicks off at the NYCB Theatre in Westbury, New York on June 22 before travelling to Washington D.C. on June 24 and Miami Beach on June 27. Prior to the tour, YesStyle and Asian entertainment retailer YesAsia raffled off concert tickets and “hi-touch passes”, which allow fans to meet Block B’s members, for the concert stops via Facebook and Instagram.

“Showcase Live in USA” treats fans to a showcase of the Block B’s dancing, rapping, composing and singing talents. The seven-member group took the name Block B from the word “Blockbuster” and first appeared in 2011 on Korean music show KBS Music Bank with their debut single, “Freeze!” The band is set to promote their latest album “Very Good” during the tour.

As part of their sponsorship duties, YesStyle and partner sponsor Koreaboo will run a booth at the concert venues where visitors can obtain souvenirs and enter to win a Block B album by taking a photo and sharing it on Instagram. Concert organizer Jazzy Group’s managing director Joanne Goh expressed her gratitude at YesStyle’s sponsorship. “This first U.S. tour is a very important milestone in Block B’s career,” said Goh. “Our group is very appreciative of YesStyle’s support and the great synergy we have in preparation for this event.”

An advocate of Asian fashion and culture, YesStyle consistently supports and promotes Asian artists. Besides Block B’s debut tour, YesStyle recently sponsored U-KISS’ first US tour in New York City as well as Super Junior’s Super Show 5 World Tour in London, CNBlue’s Blue Moon World Tour in Sydney, the KWave Festival in Melbourne and the Korea Times Musical Festival in Los Angeles.

About “Showcase Live in USA”

“Showcase Live in USA” is Block Bs first U.S. tour. The tour began on June 22 at NYCB Theatre in Westbury, New York, followed by performances at Warner Theater in Washington D.C. and at The Fillmore in Miami Beach, Florida. The tour’s organizer Jazzy Group US was incorporated in 2001 and has since developed rapidly in the area of music and concert, working in strong collaboration with local and overseas counterparts primarily from Korea, Hong Kong, mainland China, and Taiwan.


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